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Business Case - News and Articles

How to bungle a software upgrade

September 26, 2006 from InfoWorld – “Ten years ago, I was the IT manager at a successful software company whose main product was aimed at large insurance companies. It was a DOS app that read records from large data files, did a little processing, and passed the results to other apps downstream. It wasn’t particularly pretty, but it was accurate -- and it was fast! It worked in batch mode, processing thousands of records per minute, which was a critical feature, considering how many records our clients needed to manage each day.

We were doing well with this app, which was pretty much the industry leader. So in a classic it-ain’t-broke-so-let’s-fix-it-anyway move, some of our managers and salespeople began complaining that it wasn’t written for Windows. They lamented the fact that we didn’t have a nice Windows GUI we could put on our sales brochures. If we didn’t rewrite for Windows, they insisted, our competitors would eat our lunch! And while they had our attention, these same people decided that the product would be even more appealing to our customers if it worked interactively, so users could process a single record at a time.

This seemed an odd request, because as far as I could remember, not one of our customers had ever tried to use the product in this manner. Come to think of it, our customers had never shown much interest in a Windows version either. I expressed my concern, but the boss was convinced that a Windows version of the software would be our ticket to world leadership.

Most of our in-house programmers had been laid off by this point, so the boss hired an expensive set of consulting software developers. In spite of my stated reservations, I was put in charge of managing these guys -- requirements, test plans, testing, daily builds, and so on.

When I costed out the notion of rewriting the application from scratch, the boss decided it would be way too time-consuming and expensive. The developers suggested creating a Windows front-end that would manipulate the old, reliable DOS application in the background. I considered this approach to be a serious kludge. Worse yet, it made the app a lot slower. And it was almost impossible to run it in high-speed batch mode. But it worked, and it was cheap. My boss loved it.

We worked on the code for six months; then the copywriters showed up. In order to create compelling sales materials, they insisted, we had to redesign the menus so they’d look good in the brochure. We were already over budget and over time, and some changes made the app harder to use. Still, the boss insisted.

We had worked closely with sales and upper management, and they loved the “new” Windows version. Unfortunately, we hadn’t shown it to any of our users. Apparently I was the only person in the company who was feeling nervous about this. Finally we prepared to take the app, the new brochures, and a large sales team to the biggest insurance convention of the year.

Proudly, we demonstrated our new baby to some of our largest customers. They liked the interface, they loved the brochures, but they all had the same two questions: “How can we get this to run faster?” and “How do we turn on batch mode?”

Our sales staff had no answers. But I had one: “Keep running the old version.” Of course, I didn’t think saying it out loud be a wise career move. So I kept it to myself.”

180 View – Beware of decisions based on technology without a business case.

Watch out for maintenance

July 2006 form CAmagazine - "Companies on the hunt for a new system typically do an ex- haustive analysis of various options before they make a tentative selection. Once they do, the subject of maintenance inevitablyrears its head. For some strange reason, vendors wait until the very end of negotiations before they bring up the subject. They might even treat it as a mere formality. The question is, should you sign the contract as is?

The short answer is no. Everything should be negotiable, including the maintenance contract. Usually, vendors will ask you to pay maintenance on the list price. But in a competitive situation, they might allow you to negotiate using the discount price.

Maintenance usually runs about 18% of the licence fee. But the contract could include escalation clauses, such as standard cost of living increases. At the very least, make sure there are no increases for three years. A ceiling should be provided after that.

In the fee, only a small portion goes toward actual maintenance. Most of the fee goes into R&D. Any vendor that does not invest heavily in R&D will not be able to compete with more nimble companies that leverage new technology. You want your vendor to be successful; otherwise, it will be purchased for its customer list, not its product. That will leave you with the task of converting sooner or later to a new system.

So you do need to pay the vendors something. But is that something worth the price? You might not want to upgrade every year, especially if you have customizations that will need to be adapted to the new system. You might be able to live quite happily without new features that add complexity or require more computing power. Some vendors will require you to upgrade whether you want to or not. But you can negotiate the length of time you can wait before upgrading.

But there may be compelling reasons to keep current. Your chosen vendor might also be working on new software that won't be available for years. This new software might be chargeable unless you keep current with upgrades and pay your maintenance fees. Some vendors will not support their clients unless they stay relatively up to date. The vendors would argue - rightfully - that problems encountered may be fixed in the newer release.

Maintenance and support can mean very different things to different vendors. One vendor might give you unlimited annual telephone support, while another might give you none. What's more, even "unlimited" support has some limits. Vendors need to protect themselves from taking endless calls from poorly trained customers. They will also vary in their responsiveness. It won't do you much good if your vendor takes several days to get back to you for a critical problem.

Let's assume you have unlimited support and your contract includes an adequate response time. Will you get your money's worth? During the implementation, your support questions will probably be answered by the implementation consultants rather than the vendor's support department. You should ask for a break on maintenance fees during this period. However, the vendors will say you are getting support indirectly, since the implementation consultants are calling them instead. The vendors have a point but the consultants won't be making as many calls. And once the system is up and running, support calls should be less frequent. Some vendors will allow you to purchase a bundle of support hours to be used as required.

Vendors have a good thing going with their maintenance fees. Today an investment in business systems should be a 10-year proposition. Ten years at 18% of the purchase price isn't bad. Vendors are more willing to discount their licence price than their maintenance price. But remember: everything goes on the table before your signature goes on anything.

Business Cases - Are they worth the paper they are printed on?

November 2005 from CAmagazine and written by Michael Burns - "Chartered accountants have a vital role to play in building business cases for IT investments, whether they be for ERP systems or new networks. Unfortunately, most business cases are not built by CAs, but by IT people who often lack the know-how and independence to do them right. A business case is a tool that supports planning and decision-making for both operational and investment decisions. A good business case includes the methods and rationale that were used to quantify benefits and costs. It shows expected profit impact and/or cash flow consequences over a period of time.

Some progress has been made in IT investments over the past five years. Before the dot.com meltdown, companies shelled out for IT just to outdo the competition or because they were mesmerized by the hype. Today, you at least need a business case before making an IT investment. Sadly, it’s often not worth the price of the paper it was printed on.

One of the big problems with business cases is that they are written by the same people who want to be funded for a particular IT project. These people have a vested interest and typically find a way to make their case with numbers. It gets worse when organizations rely on vendors to help with their business case. The vendors may have some slick material and may be able to offer a few ideas for people who don’t have a clue, but caveat emptor.

Business cases often come complete with calculation errors, convoluted formulas and missing explanations. It’s easy to say a new system will improve efficiency by a small percentage, but it’s a lot harder to provide evidence to support that percentage. Direct observation is the best choice, followed (in descending order of credibility) by corporate statistics, surveys, case studies, benchmark data, educated guesses based on respected managers, educated guesses based on external expert opinions, uneducated guesses and vendor-supplied ROI information. A good way to determine the potential savings in improving operational efficiency is to conduct a survey on the time employees spend on all non-value-added activities such as rekeying information or reconciling data between systems. The survey should be confidential and conducted by an external party to reduce the risk that employees will avoid telling the truth. But be careful with the potential savings identified by eliminating non-value-added activities. It can become a big morale problem if employees think their jobs are at risk. Often, the answer is to involve them in more useful activities such as analysis or talking to customers.

Sometimes the most compelling business case is that you have no choice — for example, your existing ERP system may no longer be supported or your business may have changed. Still, there could be a big spread between the low- and high-end solutions. You should have a business case to justify the higher-end solution if you think it’s the best option for the company.

So let’s say the business case was done properly and the IT investment was made. Typically, the file is put away, never to see the light of the day again unless something goes wrong. But a business case should act as a beacon throughout the entire process. It should include measurements for determining whether the investment was successful. The measurements should be used to motivate all employees involved in the project.

Accountants have the number-crunching skills and business knowledge needed to build better business cases. It’s time they took charge of the process."

Beyond ROI: Enterprise Payback

2005 from Enterprise Applications Consulting - "While most vendors have been able to construct comprehensive ROI models for their products, these models largely fall short in their ability to accurately measure the total value of an enterprise software investment. This is due to the fact that most ROI models are focused on quantifiable measures of return. While this is a useful and often necessary function, the focus on purely quantifiable measures leaves little room for a discussion of more qualitative success factors that are often difficult to fit into a fixed economic model. A more complete analysis of return can be had by looking at the overall payback that enterprise software can offer to a company. Enterprise software payback includes not only quantifiable improvements in bottom and top line functionality, but also more qualitative measures – such as new business opportunities, improved customer and partner relations, and improved time to market – that contribute significantly to the success of a company’s enterprise software implementation and use. Enterprise software buyers who understand the overall payback that a given product suite can offer their company will be able to make more informed choices that lead to success not just in software deployment but in overall business functionality." For more, click here.

Business Cases: What, Why and How

June 13, 2005 from Computerworld - "Business cases are essential to good business decisions and IT success. They provide the foundation for informed decisions about what to fund, what to cut and how to set IT priorities. Moreover, they help set corporate expectations by accurately stating the benefits that will result from new programs.

Many IT organizations resist building business cases. A familiar excuse is that they are just too much work. Developing and using business cases requires significant time and effort. Bruce J. Rogow of Vivaldi Odyssey and Advisory estimates that a comprehensive business case costs between one quarter and three quarters of 1% of a project's total development cost. Although this may appear to be expensive, it's much cheaper than taking a massive write-off down the road.

Some organizations argue that business cases aren't applicable to their industries. In fact, business cases are crucial to every industry, including government and the nonprofit sector. Every organization needs a consistent way to evaluate potential investments on the basis of data and reason, rather than on passion alone. Business cases come in various shapes and sizes. At minimum, an effective business case does the following:

  • Defines the problem and the proposed program's objectives and scope.
  • Describes business and technical assumptions and alternatives considered.
  • Provides estimates for resources, scheduling and costs.
  • Describes major development and operating risks.
  • Quantifies tangible benefits and describes intangible benefits.
  • Predicts financial return."

Click here for the rest of the article.

Battle of the Metrics

CFO IT - Winter 2004 Issue - "CFOs remain optimistic — improbably optimistic, some might say — about the role that IT can play in their companies. Despite a surfeit of talk about IT becoming a commodity or a utility, fully three-fourths of respondents said they consider IT to be strategic, and of those, about 60 percent will spend more on IT next year as a result.

But they despair of spending it wisely. Despite assuming greater involvement in setting IT strategy — a trend in effect for several years — CFOs remain unconvinced that IT investments are paying off, or that they know how to properly assess IT projects before giving the green light. Fewer than half believe the IT expenditures they've made in the past year have achieved the return they had hoped for, and for every CFO who has resolved the ROI debate by adopting a formal approach for some or all IT projects, another continues to search for better ways to analyze the return on spending.

"At the end of the day," says Etterman, "these are judgment calls, not empirical decisions. We focus more on business metrics than financial metrics." As one example, he cites a recent project to improve his company's maintenance and service renewal rates. "We got a 30 percent improvement," he says, "and there was an IT component to it, but it also entailed changes to our processes. So I can't say exactly how much of the benefit can be traced to the IT portion of the effort...

"The applicability of ROI depends, to some degree, on the nature of your company," he says. "We think of ourselves as being very good at customer service as opposed to some other emphasis, like being a commodity provider that might stress operational efficiency. So if a project looks like it will enhance our mission, we tend to like it," even if a firm payback within a specified time frame appears impossible to calculate...

Although nearly 40 percent of survey respondents said they continue to debate the ROI issue and look for better approaches, very few will admit publicly that their companies should do things differently."

It seems to me that there is a better approach than to just rely on ROI. The article talks about business metrics in passing as well as evaluating IT investments on the basis of whether it enhances a company's mission. I think that any investment that will enhance a company's ability to achieve CSF (Critical Success Factor) metrics, should be considered. Why not set a budget for IT and then evaluate investments based on which ones contribute most to CSFs at the least cost?

For the article, click here.

Article on Business Case published in the July 2004 edition of The Bottom Line

It wasn’t that long ago when companies invested in Information Technology (IT) just to remain competitive. From an IT textbook taught at a Canadian University today, you would find “Boards of directors have finally realized they have to bite the bullet and fund these huge multiyear projects just to remain competitive” Those days are over. Business is back in the driver’s seat. As IT projects have a bad reputation for being over budget, not on time and not generating the expected results, senior management is not going to proceed with IT projects unless there is a compelling business case. For the article, click here.

Business Case Benefits

July 21, 2004 from gannthead.com - The author, Mark E. Mullaly (a highly regarded Project Management Professional), suggests ways to quantify intangible benefits. "While the benefit may be intangible, it may result in additional benefits that can be measured. As an example, more businesses than I can count claim that the benefit of doing a project is "improved customer service." Great claim, but how do you measure it? Assuming, for the sake of argument, that you actually measure customer satisfaction--whether through surveys, focus groups or market research--then you have a proxy that you can start to use. What's the increase in sales (actual products sold, net sales revenue, revenue per sale) when customer satisfaction increases? Every point increase in customer satisfaction will likely have a corresponding increase. And so, as customer service actually does go up, so does revenue." Mark also suggests "Identify the cost of the next-best-means of attaining a benefit."and "Identify the cost of not getting the benefit." For more from Mark, click here.

ROI - It's definitely a journey. Not an end in itself

June 2004 from darwin - "Over the years, after countless ROI analyses for leading software providers, my opinions have fundamentally shifted about the use of ROI analysis and how meaningful ROI results can be. In short, my take on ROI has shifted away from the belief that the results of ROI are factual and the goal of the ROI exercise is to find the answer. The degree to which slight changes in variables yield significantly different results was my first lesson in ROI. ROI can be volatile... Often overlooked is the fact that ROI is a house built on best guesses. It's an estimate. The rate of innovation of products, business models and partnerships in the technology industry makes ROI even more elusive than in other industries. Another lesson: ROI can be based on relative unknowns. These two lessons led to another: that the real teaching of ROI is not in solving the equation, but in learning through the process. ROI is a journey not a destination... 

Initiatives can be purely based on strategic or business value. Many times a tedious and exhaustive ROI analysis is still answered by the question, "but how can we not do it?" I will argue that any initiative valuable from a strategic or business perspective does have an associated financial return. However, many times the return may be too difficult to quantify. A good example of this is website design. What is the return on having a website that is easy to understand, informative and intuitive to navigate? It may be hard to quantify the benefits especially if you do not sell your product online. But how can you "afford" to not do it?" For the ROI article, click here.

The Proof is in the ROI

March 30, 2004 from TechnologyEvaluation.Com - This article talks about the importance of ROI, needing expertise in developing an ROI and that vendors can and should help with building ROI. "Eight-two percent of IT decisions require ROI analysis according to Information Week. Eighty-one percent of buyers expect vendors to quantify the value proposition, and by doing so, 60 percent more projects are likely to be approved. Perhaps the most important fact of all is that a valid ROI sales effort reduces the sales cycle by 30 to 40 percent, according to the Gartner Group." For the article, click here.

I say when a vendor helps build the ROI, buyer beware. With a little creativity, you can prove anything with numbers. The vendor may also be working closely with internal people who have a vested interest in having the IT investment approved. Get someone who is independent to build the ROI. This person could be an internal financial expert or your accountant or an independent consulting firm such as 180 Systems. Click here for information about our business case development services.

Alternatives to ROI

March 9, 2004 from E-Business Executive Daily - We read that "In late 2002, Deloitte & Touche and the IDG Research Group teamed up to study 200 IT leaders at companies with $250 million to $5 billion in annual revenue. The goal was to determine how these leaders utilized and evaluated the value of their IT investments. The findings were eye opening and unexpected. Results showed that there were at least five methods for measuring IT value, of which ROI was only one of the methods: Sixteen percent of the respondents utilized a specific ROI formula or benchmark for measuring IT value; 11 percent used increased revenues; 16 percent used TCO (Total Cost of Ownership); 15 percent used the measure that the project is up and running within a certain time; and 19 percent used an increase in productivity to measure value." The writer comes to this conclusion - "As can be seen, there is no single measure of IT value that is the consensus "most accurate" reflector of IT value." I would agree that there is no consensus but consensus does not equate to most accurate. In fact, the other measurements being used reflect that many companies don't know what they're doing when it comes to evaluating IT investments. That's not to say that ROI is perfect but it's a hell of lot better than revenues, TCO, whether project is up and running or productivity increase. For the article, click here.

Some guidelines for ROI

March 25, 2004 from DM Review - We read that "As an enterprise buyer of IT solutions, it is vitally important to assess the potential ROI of an IT investment using believable, objective modeling tools. This means that IT vendors who offer ROI calculators to demonstrate proof of ROI must be using tools that are unbiased and based on the ROI experiences of their deployed customers. If a vendor has built their own ROI model in house, you are correct to be skeptical about its objectivity. Here are some questions to ask of IT vendors regarding their ROI modeling tools:

  • Has the model been developed or certified by an outside, objective third-party firm?
  • How generic or solution specific is the model? Is it based on input that really reflects your business processes or is it one size fits all?
  • How does the salesperson estimate the quantitative post-implementation results for your company? Are they basing your expected ROI benefits on the actual before-and-after experiences of real reference customers who have deployment experience with the solution you are evaluating?
  • Does the model include any subjective factors such as "risk" or probability? If so, what are these based on?
  • How tangible is the output of the model? Are the metrics based on expected bottom line impact or are they ambiguous and difficult to quantify?"

For the article, click here.

IT Budgets and ROI

November 17, 2003, CFO Magazine - "A knowledge of basic finance is often lacking in a typical IT department. For example, in a joint study of 130 senior IT executives by the Society for Information Management, the Kellogg School of Management, and DiamondCluster International earlier this year, 74 percent of respondents said they would like to have a strategy to regularly calculate technology ROI, but that 51 percent "have no process to align and evaluate IT investments with business strategy." And 42 percent acknowledged that their IT staff lacks "sufficient working knowledge of financial concepts." I personally wouldn't trust the IT executive with the ROI calculation - not because they don't have the knowledge - but because of the conflict of interest. You can prove anything with numbers if you have the incentive. Independent accountants with the number crunching skills are badly needed in the IT world. For the article, click here.

Making the Business Case for Technology Investments
CIO Analysis provides some basics for calculating ROI. Their advice includes "If your initial calculations yield an ROI less than expected, don't panic - take a closer look at the calculation. If the ROI is drastically negative, there are probably breadth and repeatability issues or unreasonably high costs. If the ROI is simply lower than you need to proceed, it's likely you can fix it - and gain appropriate benefits from your investment". The trouble with this approach is that you are encouraged to number crunch until you get the numbers to work. Beware of ROI calculations from those who have a lot to gain from the project.  For the article, click here.

What are the common mistakes involved in measuring return on investment?

Darwinmag.com takes a more cynical and practical approach to ROI. ROI is not easy to calculate as most companies don't have good data to support their ROI calculations. The article discusses the value of e-business investments versus brick-and-mortar investments. "Rule number one for ensuring ROI is that e-business has to leverage the brick-and-mortar functionality because without it you are out on a limb spending money on a vast unknown. That was why a lot of ROI didn’t come out of initial e-business experiments -- because companies spent a tremendous amount of money on a channel that hardly existed for them and certainly had no proof of potential. There was a lot of money wasted. Today, we have the advantage of having had a lot of experience. If you look at e-business as an essential part of your brick-and-mortar strategy you’ll get an ROI out of it much, much faster."  For the article entitled "Five Thoughts About ROI", click here.

Skunk Works or how to get IT investments in today's market

January 17, 2003 - From CIO Insight comes an interesting article about getting a project funded despite the cutbacks. Skunk works used to refer to a few technical geeks working away in isolation on some risky project. Now skunk works has become mainstream as a way to prototype a new technology without committing the big bucks. IT labs are being setup that demand business results—and most within 90 days or less. Another key difference in today's skunk works is that "the key to project success is getting—and keeping—IT and business leaders aligned around common business goals. Most IT labs are places where such teamwork is not only encouraged, it's mandatory." For more, click here.

Improving Accounting Technology ROI

From BusinessFinanceMag, "For most companies, the primary factor shaping the business case for an accounting software upgrade is ROI. Companies expect a new system to pay for itself in several years or less. And that goal is entirely achievable, given such benefits as faster cycle times, lower levels of staffing for finance activities, more efficient budgeting tied more closely to company strategies, and less time wasted on low-return manual tasks. ROI doesn't happen automatically, however. If you're considering a new accounting system, there are some guidelines worth considering... Look for a vendor with experience in serving your industry...Some of them offer software tailored specifically to your industry...Within the financial arena, the range in ROI from investments in financial analytics software was anywhere from 39 percent to over 2000 percent, with a median ROI of 140 percent..."  For more, click here.

Tightening the Reigns on IT Spending

According to the Boston Consulting Group, much of IT spending is wasted as a result of several critical dysfunctions that plague the IT organization and management of most companies. The first dysfunction is a lack of transparency - companies don’t know how much they are spending, where their money is going, or what they are getting for it. The second type of IT dysfunction is a lack of business orientation - the IT effort falls out of step with the company’s strategic vision. The third type of problem is a lack of governance. Many companies have no chief information officer, and many others have CIOs with insufficient authority to make or drive IT decisions.  For a link to this article from BetterManagement.com, click here.

A survey of over 250 executives (CFO's, Directors of Finance, Controllers...) on IT investments

CFO magazine and Morgan Stanley surveyed 252 executives between July 30 and August 20. The survey found that a resounding majority of CFO's are devoting more time to IT issues these days. When asked whether their companies have gotten the expected ROI from technology investments, almost half said no or rarely. For the survey results, click here.

The case against the business case

CFO magazine also published an article on October 30 that cautioned about over reliance on ROI. There are some projects that don't need a hard and fast business case such as an implementation of an accounting or ERP system. I disagree.  Although there may be cases when an organization has no choice in the implementation of a new ERP or accounting system, there are choices in which system is selected. If there is not a good business case/ROI for the more expensive system, then the less expensive system could be the better alternative. Click here for the article.

 
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